The Moose Hide Campaign Day returns to Canada on May 16. Moose Hide Day is a movement of Indigenous and non-Indigenous men and women who are taking a stand against violence towards women, children and those along the gender continuum.
The campaign was started by Raven LaCerte and her father Paul LaCerte in 2011. Raven and her father were on a hunting trip, along the Highway of Tears when they started to think about all the women who lost their lives to violence.
During the hunting trip along the Highway of Tears Raven and her father got a moose and began talking about the Highway of Tears, the violence and the need to include more men and boys in the space. While cleaning up the moose Raven and her family began brainstorming ways they could show up in a positive aspect, in a moment of inspiration they decided to tan up the moose hide, cut it up into a bunch of tiny squares and ask people to wear the squares in an effort to ending violence towards women and children.
My dad and I started the Moose Hide Campaign together in 2011 and we wanted to do something about all of the violence that is happening towards women and children in this country and especially Indigenous women, we wanted to do something about that, we wanted to make sure that we’re doing everything that we could to make sure that we’re reducing the amount of violence thats happening. Bringing in more love, and hope and healing and connection into these spaces. – Raven LaCerte
The Moose Hide Campaign is based on Indigenous ceremonies and traditional methods of learning and healing. Wearing the moose hide pin signifies a commitment to honouring, respecting, and protecting the women and children in your life, as well as speaking out against gender-based and domestic violence. Moose Hide Day is observed on May 16 with various events and marches taking place throughout Canada.
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